Craveable Cookies Every Day
Nearly half of all cookie purchases in grocery stores and foodservice locations are driven by the everyday category. With traditional flavors, realistic portion sizes, and a scrumptious look, consumers are drawn to this cookie category to treat themselves on a daily basis. In fact, with traditional flavors dominating sales and velocity, the everyday cookie category is capturing the impulse sale. And with over 54% of cookie purchases being unplanned, it's important to keep this selection fresh and exciting!
Our Everyday Cookie line not only provides the top four traditional flavors – chocolate chip, sugar, oatmeal, peanut butter – it also delivers on a clean label promise. With no high fructose corn syrup, no artificial flavors, and no artificial colors, our line becomes more attractive to both the impulse buyers and the repeat purchasers, while sticking to a value price. The soft and chewy texture doubles down on this advantage, combining the ingredients consumers want with the homemade appearance 83% of purchaser's desire.
Our Everyday Cookie line features the homemade look consumers can't pass up, ingredients they won't second guess, and a delicious taste for the value-conscious. With the cookie market on fire, and everyday cookies leading the way, this line provides a solid base for any cookie portfolio.
For more information, download the product brochure.