John is responsible for leading all commercial activities across Europe.
John has been with CSM since 1987 serving in various positions within the sales department. Starting as a National Account Manager, John has held ever increasing roles such as VP, Modern Trade in Europe, Business Unit Directory Artisan/Industry, Sales and Innovation Director, Market Director/Country Manager and his current role as Vice President over large retail chains in Europe. Throughout his career at CSM, John has developed a pivotal role within the business, transforming key markets into an engine for growth and a strategic European pioneer.
Prior to joining CSM, John held a number of sales roles at British Fermentation Products, Unilever and Debenhams.
John received his degree of Management Studies from Manchester Metropolitan University.