Enjoy the feel good flavor of Simplicious

We are committed to helping our customers meet the growing consumer desire for real, authentic, delicious fresh bakery offerings.

We believe incredible flavor, texture and performance can coexist with simple, familiar, easy-to-read ingredients creating products consumers love.

When you see the word “Simplicious” and the Simplicious icon, you can rest assured that the product contains only essential ingredients and no artificial flavors, sweeteners, FD&C colors, high fructose corn syrup (HFCS) or unnecessary preservatives.

Clean, short, easy-to-understand recipes combined with uncompromising flavor is what we call, Simplicious.

Explore the North American Simplicious Brochure